The client — SPOT agency, a Ukrainian company specializing in digital marketing and educational projects — approached me with the task of developing a landing page on Webflow. The main objective of the landing page was to register users for an online marketing course.
The key task was to accurately implement the provided design in Webflow. Special attention was given to pixel precision, typography, color palette, and element positioning to ensure full visual consistency.
The landing page was fully optimized for all major device types — desktops, tablets, and smartphones. Every element was adapted according to best practices in responsive web design.
Smooth on-scroll animations and microinteractions were implemented to enhance the visual experience and keep the user engaged. All effects were configured with a focus on usability, without overwhelming the content.
Submission forms were configured to collect user data and automatically send it to the client’s email. Field validation and success messages were also implemented for a smooth user experience.
After completing the main development, I connected the client’s custom domain, configured the SSL certificate, and integrated Google Analytics to allow the team to monitor traffic and user behavior.
As a final step, I optimized site performance: compressed images, refined code structure, and configured metadata for SEO and faster load times. The site successfully passed performance checks via Google PageSpeed.
The final landing page became an effective tool for SPOT agency's educational campaigns. With responsive design, modern animations, and technical optimization, the site demonstrates high user engagement and significantly increases course registration rates.
